Research shows that playing is a way for children to learn about the world, bond with their caregivers, and express their creativity. By combining an obsession with design and expertise in the early childhood education industry, we hope to create play necessities and memorable moments from birth and beyond.

How it began

After finishing her scholarship program at the Parsons School of Design in New York, Frances worked as a designer at several international luxury fashion brands before returning to Hong Kong. At the same time, her brother, Darien, had just finished his psychology degree and was eager to enter the early childhood education industry.

Over a coffee catchup, they were talking about how one of their friends, who was just getting ready to give birth, was scrambling to get everything ready before her baby’s arrival. She spent hours looking for strollers, cribs, and milk bottles, but didn’t think about playtime at all. 

It was then that they thought to themselves: Why wasn’t there a more systematic way for babies to play, the same way there were systems in place for their health and wellbeing?

Shortly after, Darien and Frances partnered with Tutor Time International Nursery and Kindergarten, and Learning Time was born.

2018

The launch of LT’s first baby play program subscription service in collaboration with Tutor Time International Nursery & Kindergarten - the first of its kind in Asia. 

2020

After their first product line sold out, they launched an improved version in 2020, which also sold out in a year.

2021

Worked in collaboration with educators, therapists, and parents to develop the Emomo Kit, aimed at promoting social and emotional learning in kids as young as 2. 

2022

Launch of The Emomo Kit and The Together Time Project. LT works with The Boys’ and Girls’ Clubs Association of Hong Kong to donate 1 Emomo Kit to low-income households for every 3 kits sold.

2023

Won the Gold Award at the Hong Kong Smart Design Awards for The Emomo Kit

2023-2024

 After years of iterating their original baby play program subscription, they launched The Baby Kits Play Program. With hours poured into reviewing feedback, design, safety-testing, and optimizing each kit, The Baby Kits Play Program is now one of LT’s flagship collections.

2024

Won the Bronze Award at the Hong Kong Smart Design Awards for The Tummy Time Kit.

Meet the team

We’re here to put Hong Kong on the world map as a city that not only values rigidity and achievement, but also one that is full of creativity, love for design, and human connection. We proudly design each product, write and illustrate each book, and work with a team of child development experts to make our vision a reality.